GORK JOURNAL

Reasonable Use of Tools

3D-Visualisation: Element
Project: Fluor
Architecture: Elephant Studio
Location: Amsterdam, Netherlands


Clients often strive to#nbsp;display as#nbsp;much information as#nbsp;possible on#nbsp;renders. Sometimes this reaches the point of#nbsp;absurdity, making the visualization work resemble a#nbsp;supermarket spree with an#nbsp;unlimited budget but limited time.

Attention to#nbsp;detail is#nbsp;undoubtedly necessary, but it#nbsp;is#nbsp;important to#nbsp;listen to#nbsp;and trust the author’s voice. Working with details can, in#nbsp;a#nbsp;literal sense, be#nbsp;endless. Here, the artist must find a#nbsp;balance between quality realism, available timeframes, and the cost of#nbsp;the work.

For those who doubt this, I#nbsp;can offer another analogy: most famous abstractionists can paint in#nbsp;hyperrealism. So, don’t rush to#nbsp;criticize the author if#nbsp;they didn’t add a#nbsp;few leaves on#nbsp;the asphalt. Perhaps, they really don’t belong there.
2021-02-17 10:25 3D visualization