GORK JOURNAL
Gork, client perspective on quality

The Framework of Perception

Cycle: Quality Criteria

3D: Bitscapes
Pr: Shangai mixed use
Client: Gensler
Location: Shangai, CH


Under the framework of perception, I refer to the visual experience we've touched on several times. The client side (in our case, developers) is not necessarily required to have artistic or architectural education. That's what professional specialists are hired for, to create high-quality content.

However, to identify a quality product, it's essential to keep a finger on the pulse and periodically monitor the market. Partly for this reason, I started writing articles in the magazine.

Gork Studio has been officially involved in architectural visualization for eight years. It's a significant period, but I personally know guys who have dedicated 20 or more years to this occupation. And colleagues will agree, approximately every 2-3 years, there is a qualitative leap, driven by software innovations or better quality model collections.
Guides 3D visualization